Articles

In a warmly lit oil-painting style image, auto parts storefront glows at at dusk, with steady customers coming and going. Behind the store, faint outlines of towering skyscrapers symbolizing Big Tech” loom in shadow, symbolizing hype vs. durability.

The Power of Durable Businesses

Hey traders, A couple of days ago, I talked about why big companies — like Nvidia — struggle to double once they reach a massive size. The math just isn’t on their side. And I said that’s why, when I’m looking for real upside, I turn my attention to smaller,

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1980s magazine–style collage with IBIT, ANET, and HOOD tickers glowing like slot machine reels spitting out dollar bills, symbolizing premium income from option selling.

3 Great Stocks for Premium Income Right Now

Hey Traders, You know me — I love selling options and bringing in premium. That’s what I call premium income. I’m an income trader at heart. I want steady setups that put cash in my account without needing to hit home runs. And right now, premiums across the board are

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Retro illustration of a trader standing on a small mountain with an easy trail labeled “Small Cap to Double” and a massive steep mountain labeled “Mega Cap to Double,” symbolizing why smaller companies have more room to grow.

Why Big Stocks Struggle to Double

Hey traders, Everybody dreams of doubling their money. But here’s the thing most folks don’t think about: the bigger a company gets, the harder it is to double. Think About Market Cap Market cap is just the value of all the shares added up. If a company is worth $1

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Illustration of a trader focused on an upward-trending stock chart while ignoring a chaotic wall of headlines, symbolizing how trends matter more than news.

Why Trend Matters More Than the Headlines

Hey Traders, The market’s sending mixed signals right now. On the surface, things look bullish. The S&P 500 is sitting above all three of my key trend points — short, intermediate, and long-term. We’re even tipping out to new highs. But here’s the catch: it doesn’t feel as strong as

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1950s poster-style illustration of a trader aiming arrows at a target just below the bullseye.

How I Pick My Strikes When Selling Puts

Hey traders, I’ve said it a hundred times: selling puts is one of my favorite strategies. You get paid up front, you control your risk, and if the stock comes to you, you own it at a discount. But the question I hear over and over is: “Jack, how do

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Illustration of a trader calmly selling options contracts from a glowing booth, collecting coins, while buyers scramble with empty wallets under giant inflated premium bubbles.

Why Buyers Are Losing While Sellers Get Paid

Hey traders, You’ve heard me say it before — but I’ll say it louder today: this is the single best time I’ve ever seen to be an option seller. Why? Because the market is pumping out fat premiums like never before. NVDA’s “Big Miss” Take Nvidia as an example. I

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illustration of a scale with a burning lottery ticket labeled “Option Buyer” on one side and a heavy bag of cash labeled “Option Seller” on the other, symbolizing the advantage of selling options in an inflated market

Why Selling Options Beats Buying Right Now

Hey Traders, A couple days ago, I talked about why I don’t bed on a stock’s “expected move” And as we saw with Nvidia, those expectations can burn option buyers fast. Nvidia and the “Expected Move” Trap Last week, options were pricing in a big swing for Nvidia’s earnings. Traders

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Ollustration of a trader stacking coins across three pillars labeled Covered Calls, Naked Puts, and Credit Spreads, symbolizing multiple income streams working together

How I Stack My Income Trades

Hey traders, When most people think about trading, they think in terms of one trade at a time. Buy a stock, cross your fingers, hope it goes higher. That’s not how I do it. For me, trading is about stacking steady sources of income across different setups — so I’m

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illustration of a city skyline with a neon options chain projected overhead, “expected move” highlighted, while a calm trader collects cash, showing the advantage of selling options over buying them.

Why I Don’t Bet on “Expected Moves”

Hey Traders, Last week, Nvidia reported earnings. And I saw something that should be a wake-up call for anyone who thinks buying puts and calls is the easy way to riches. What’s an “Expected Move”? Options markets actually tell you what kind of move a stock should make by a

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